Audience
Markets and third parties
The third party changes by market — and the copy must use the local one.
| Market | Who they answer to | The relationship |
|---|---|---|
| PT | Câmara municipal | Funds and co-organizes; renewal means next year's subsidy and logistics |
| UK | Local council / Safety Advisory Group, plus charity partners | Permits and road closures, not funding; evidence protects the permit and serves the charity partner |
| US | City (permits) plus tourism boards and sports commissions | The city authorizes; tourism money backs events for economic impact and asks for proof |
| BR (deferred) | Prefeitura; Lei de Incentivo sponsors | Incentive-law sponsorship makes reporting mandatory |
Local-word rule
In PT copy
Say câmara.
In UK copy
Say council.
In US copy
Say the city or name the tourism board.
Internal only
Municipality is the umbrella term — fine in this document, flat in a cold email.
Register for municipalities and federations: polite third person in PT until the relationship warms up. See Vocabulary.
Sporting Scouter Brand Guidelines
Visual identity: design-system.sportingscouter.com/brand. Writing mechanics: content-style-guide.sportingscouter.com.